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EmuGroup - Our Products

With a diverse portfolio of services and products we offer, there are numerous ways in which we believe we can find a niche in a market place and tap into its potential. With a holistic approach to everything we do, we believe in seeing the bigger picture and looking towards a long term strategy in our plans and priorities.

EmuCasino - Aussie themed Online Casino

Developed as a truly Australian themed online casino, EmuCasino has become one of the market leaders within its territories with its strong, popular brand that had universal appeal Internationally.

EmuCasino Screenshot

EmuCasino first went live on the 1st of July 2012 and has since grown substantially, delivering both end customers a great user and gaming experience as well as offering an honest and solid approach to how it works with our partners.

With a slightly unique twist to how the casino operates, the product uses a custom developed platform that features a non-download product, based on the belief that in this day and age with fast internet connections, there is less need for a download version, that can often present trust issues with first time visitors.

EmuCasino offers a streamlined and secure registration process and the ability for all customers to try (within their browser) all games, before putting any money down giving a simple and relaxed approach to playing online casino games.

Upcoming Developments

We believe that a website is a constantly changing product that needs to be upgraded to the latest available features to cater towards the ultimately most important element of any site - the end user. As such, we're always developing the site to offer further features to help UX and ultimately conversion.

We regularly update this site with the latest additions to our sites, as can be seen with the latest articles on the right hand side, simply click through the links of these to see them in more details and all other News articles. Some of the key updates can be found below.

Further currencies

EmuCasino was launched initially with just one currency however due to popular demand we added many more currencies within the first 6 months. As of March 2017, the site now supports more than 9 separate currencies including EUR, GBP, SEK, JPY and many more.

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New payment methods

With any new market and as part of supporting their associated currencies, we are constantly adding new payment methods that allow customers more options when making both deposits and withdrawals. Our brands have always gone with a zero payment fees for the customer principal and as part of this, ensuring we have an efficient way to process payments is key to managing internal costs and outlays.

New languages and brands

Further down the line, we'll be looking to add further languages that specifically cater towards markets that the Emu brand would work well in, such as Europe. As part of this, we launched Swedish in January of 2017. We'll also be looking to explore options within the Asian market place where the brand would be likely to also work well with a relevant localised name for its audience.

Overhauled retention offering

We've completely overhauled our retention and bonus plan that includes massive improvements in what customers are offered and receiving, including all new dynamic segmentation and the ability for customers to pick and choose how they use their bonuses. With an advanced lifecycle model that aims to create both the best user experience, rewarding good customer appropriately but also maximizing overall LTV.

New Brands

We have a sister brand that we will be looking to launch mid 2017 that will be a fun and appealing brand to cater for different types of customers. Following in the overall look and feel of the highly successful original brand, we believe it will be a great addition to our portfolio of products and popular in its own right.

 

 

Latest Company News

01/08/17
EmuGroup launch Mongoose Casino

It's been a long time coming, however we've now finally launched an all new sister brand to our popular Aussie themed online casino brand EmuCasino. With a clean and exciting flavour that differs from EmuCasino, Mongoose Casino is a welcome addition to the portfolio.

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10/07/17
InstaDebit and Mobile site refinement

So following on from our previous news announcement, we've now launched InstaDebit for our Canadian customers that should prove a popular method. On top of a new payment method, we've also made several update on our mobile site.

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16/06/17
Canadian EmuCasino and Instadebit

Tieing into offering EcoPayz, we have launched an additional CA "language" or Canadian EmuCasino version of the site to complement our already existing languages of AU, SE, EN. We will also be launching InstaDebit as part of this which is a popular payment method within Canada.

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08/06/17
EcoPayz payment method launched

June's first additional payment method is EcoPayz, a well-established eWallet solution that allows customers to deposit and withdrawal outside of traditional card methods, however also gives them the opportunity to have an associated Credit Card for their eWallet.

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09/05/17
Senior management Macua G2E

Our senior management team will be attending the G2E Conference in Macua, held at the Venitian, meeting with our key partners and some potential new partners.

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25/04/17
UKGC licensing application process

As part of our aim to expand our market positioning EmuGroup, by way of the new company has applied to the UKGC for an online remote gambling license. This is exciting news and has some big implications and massive potential for growth.

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17/04/17
Rock Interactive acquisition

Following on from our news dating back from October 2016, we can confirm that EmuGroup Ltd has been acquired by way of a merger, by Rock Interactive Ltd. a Maltese gaming company. This will not effect any current agreements in place with third parties due to the acquisition, but all agreements will be migrated to Rock Interactive Ltd over time.

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